Gary Locke: China ‘hungry’ for U.S. products

 Q: What is the most important thing that Americans need to know about China?

A: China is the world’s oldest civilization and yet in many ways it’s most modern. And it’s hungry for more modernization. What America produces is in high demand in this China — everything from medical devices and precision instruments to airplanes and environmental solutions. There are lots of opportunities. 

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Doing Business in China is a piece of cake. Right?



Doing business for some is a piece of cake while for others its a major challenge.

According to an article on NBC, many of the biggest failures belong to the Fortune 500: Mattel, eBay, Google, Home Depot. All of these have thrived in markets around the world, but not China.

Misreading the market; and Chinese consumers don't like big, boxy warehouses far away from a city center are some reasons for failure. Most important neglecting 'guanxi' or social connections. Guanxi drives business deals and government contracts.

Guanxi It's the invisible glue that ties people together.